Date: Feb, Mar 2023

Children’s Syrups Campaign in Collaboration with Basma Association for Pediatric Cancer Treatment

Because every child has the right to grow up healthy and joyful, we at Ibn Al-Haytham believe it is our duty to contribute to making this a reality. Our role goes beyond simply providing pediatric pharmaceutical products. As part of our ongoing awareness efforts and commitment to social responsibility, we have taken a new step—a unique and meaningful humanitarian experience not only for Ibn Al-Haytham but also as a pioneering model for the pharmaceutical sector. In collaboration with Basma Association, we launched the campaign:

"Together, Let’s Gift a Smile"
(Sawa Nehdi Basma)

Gifting a Smile: For every bottle sold of Ibn Al-Haytham’s children’s vitamin syrups (Arginor, Cavid, Junior Vit, Vitaglobin, Omega Smart, Grand Vita) during the campaign period, a portion of the proceeds will be donated to Basma Association to support children with cancer.

Why "Together"?
Because our partners in this campaign include pediatricians, whom we met during campaign launch events attended by specialists from Basma Association to raise awareness about early detection of childhood cancer and to introduce the services offered by the association. Pharmacists also played a key role by helping distribute awareness leaflets about the campaign’s goals. The public was further engaged through a social media campaign on our page and Basma’s, in addition to outdoor advertisements and a radio commercial.

With gratitude,
Ibn Al-Haytham Pharmaceutical Industries